Media Center
“Government Communication Office” Launches Future Government Communication Experts Program
The Executive Education Program in Government Communication started today to provide cutting-edge knowledge for Government Communication professionals from across the UAE government. The program is organized by both the Government Communication Office at the General Secretariat of the Cabinet at the Ministry of the Cabinet Affairs and Future and the American University of Sharjah.
This second edition of the program comes as part of the government's efforts to build up communications capabilities across the UAE governmental entities, in addition to keeping up with the latest trends and best practices in government communication.
"The Executive Education Program is being held for the second time in a row, this time for a new group of government communication professionals, with the aim of developing their skills and experience in accordance with best global practices," said Noaf Tahlak, Executive Director of the Government Communication Office at the General Secretariat of the Cabinet to the Ministry of Cabinet Affairs and the Future.
"The program is a necessity for communications professionals in light of the rapid developments in the field of communication which calls for modern tools and innovative approaches. The Program creates an ideal platform for knowledge sharing as it combines communications professionals from federal and local government entities."
The Program includes two phases and runs until October. The first phase includes a number of communication activities such as workshops and field visits to a number of media organizations in the country including Al Bayan newspaper and Thomson Reuters. The second phase will showcase the participants’ projects and initiatives in government communication before their graduation.
A number of workshops and sessions will focus on the latest trends in media and modern communications, especially in the field of social media and its relevance to government communication. Participants will also be introduced to the concept of gamification to support government initiatives and programs.